Summary
Roxy-Pacific Holdings launched Bagnall Haus and secured sales for 71 out of 113 freehold units on the first day, averaging $2,490 psf.
Introduction
For individuals who enjoy straightforward city connectivity, Bagnall Haus has drawn significant attention from home seekers due to its freehold tenure.
Launch Day and Sales Performance
Roxy-Pacific’s executive chairman, Teo Hong Lim, confirmed that 71 of 113 units were sold on January 18, making up almost 63% of the available homes. These were transacted at an average price of $2,490 psf.
Over 90% of the buyers were Singaporeans. Many were seeking new residences with various budget levels. The diverse layout options, especially two- and three-bedroom units, attracted most buyers, though interest in larger five-bedroom homes was also present.
Project Location and Unit Variety
Located at Upper East Coast Road in District 16, Bagnall Haus is a freehold condo with 113 homes across three five-level buildings. Size options vary between 495 sq ft (one-bedroom plus flexi) and 1,528 sq ft (five-bedroom).
Ismail Gafoor, CEO of PropNex, says that of the 71 units taken, about 59% consisted of one- and two-bedroom types priced below $2.1 million. He adds that three-bedroom designs were equally popular, with 18 sold at $2.3 million to $2.7 million, while four- and five-bed layouts ranged from $3 million to $3.8 million.
He highlights that pricing under $3 million resonated with many buyers. This average rate of $2,490 psf appealed to those looking at freehold developments in a location with growth potential, especially when some 99-year OCR projects had surpassed $2,500 psf.
Commercial Units and Buyer Profiles
Aside from the 71 residential units, two strata shop units, each sized 172 sq ft, were sold for $688,000 ($4,000 psf).
ERA Singapore’s CEO, Marcus Chu, mentions that most owners plan to live in their units. Some previously owned older landed homes and now prefer modern condo living, while others are families from nearby estates wanting to secure a freehold residence.
ELTA Condo Units
Buyer Demographics and Preferences
Accessibility and Nearby Amenities
Bagnall Haus is close to established amenities, including Temasek Primary School, which lies within 1km. This convenience appeals to parents looking for recognized educational options.
With Sungei Bedok MRT Station on the way, Bagnall Haus residents can reach a transit hub at Bedok South MRT in a single stop, enhancing access to bus services, shops, and new housing.
Market Insights and Conclusion
Mark Yip, CEO of Huttons Asia, notes that a gap of 15 years since the previous launch in this locale, combined with freehold appeal, helped drive sales. He also points out the rarity of having a freehold project so near an MRT station.
For local families in District 16, Bagnall Haus symbolizes a blend of freehold security and direct MRT connectivity. Many see it as a future-friendly choice, especially with pending developments in the Bayshore area.
Alternative Conclusion
The strong market response to Bagnall Haus underscores the continuing trend of buyers who seek modern living, good connectivity, and the assurance of freehold ownership.